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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.thecorporatedoula.com/about</loc>
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    <lastmod>2020-10-16</lastmod>
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      <image:title>About - Doula Integration</image:title>
      <image:caption>Building an experience for new and expectant parents by serving as a bridge between employee needs and company benefit and wellness strategies for better maternal health outcomes. Strategies are also developed to uncover and address hidden social determinants of health that may effect birth and postpartum outcomes.</image:caption>
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      <image:title>About - A modern approach</image:title>
      <image:caption>The Corporate Doula takes much of the guess work out of the journey of having children as a professional. Innovative guidance and education is provided to assist you personally and professionally along the way.</image:caption>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f60309340f8b650a60e9b2c/1602033118000-3V0D0LVPQ0RCOBPGU18X/Construction+pregnant.jpeg</image:loc>
      <image:title>About</image:title>
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      <image:title>About</image:title>
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    <loc>https://www.thecorporatedoula.com/founder</loc>
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    <lastmod>2025-05-02</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f60309340f8b650a60e9b2c/1601126509777-9IMCF2L5X9HOY87DWR2Q/home+laugh+3.png</image:loc>
      <image:title>Founder - “My journey to serving women and families as a doula has been one of life’s greatest joys. I consider it an honor to protect the birthing space and the birthing person with gentle compassion, loving patience, education and advocacy.”</image:title>
      <image:caption>Averjill</image:caption>
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      <image:title>Founder - DOULA | INCLUSIVE FAMILY BENEFITS STRATEGIST | SPEAKER</image:title>
      <image:caption>Averjill Rookwood Lacey Averjill serves as a traditionally trained full spectrum doula focusing on holistic fertility/preconception, birth and postpartum doula services. Her doula care centers the health and vitality of the mother and baby while working synergistically with partners, families and all other perinatal professionals on the birth team. Her practice is founded in evidence based care and holistic practices. Some of her specialties and modalities are: Childbirth education Acupressure and comfort measures Infant care Belly binding Postpartum time management coaching Before Averjill, the founder of The Corporate Doula transitioned into her work as a passionate doula, she gained almost 20 years of experience in employer benefits management. Her responsibilities ranged from benefit and leave of absence plan design. and wellness management. She now utilizes that skillset alongside compassion, cultural awareness, education and advocacy as the pillars upon which she has built her business.  Her innovative doula perspective and corporate experience inform her work with families and employers. She believes all families deserve access, equity and consistently positive perinatal outcomes. The mission is to make a difference in birthing spaces and workplaces everyday! Email</image:caption>
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    <lastmod>2020-12-27</lastmod>
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    <lastmod>2021-12-28</lastmod>
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      <image:title>Services - Family Benefits Strategy For Organizations and Employers</image:title>
      <image:caption>The Corporate Doula® can guide your path if you are interested in curating or enhancing a company culture that supports access, equity and elevated wellness outcomes in either the overall family benefits or doula care integration space. While serving as a liaison between all levels of company stakeholders, a strategy can be developed to spark and preserve, attraction, retention, engagement as well as build financial and operational safeguards. Schedule a consultation to begin your path forward.</image:caption>
    </image:image>
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      <image:title>Services - Individual/Family Doula</image:title>
      <image:caption>As you embark on one of life’s biggest adventure, you deserve the highest level of care and guidance. Contact The Corporate Doula® to inquire how you can work with a traditional doula that meets the unique needs of you and your family. Doula care is available for fertility/preconception, birth and postpartum journeys to and through parenthood. Schedule a consultation to determine how your needs can be served.</image:caption>
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      <image:title>Services - The Corporate Doula</image:title>
      <image:caption>The Coporate Doula® signature package provides clarity and guidance on utilization of available employer health benefits and leave of absence programs that best suit your needs. Tactical preparation assistance is also provided to foster smooth transitions into leaves and returns to work. This service can stand alone or be added to an individual/family doula package. Schedule a consultation to better understand how this service can work for you.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f60309340f8b650a60e9b2c/1601868231250-1X7H3JZITCCFHWJIL0VN/Young+WFH+Father.jpg</image:loc>
      <image:title>Services - “You helped to center my wife and I in the first few days of parenthood and assisted me in designing ways to balance my new role as husband and dad while working from home.”</image:title>
      <image:caption>— Fortune 500 SVP, Client</image:caption>
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    <lastmod>2020-10-08</lastmod>
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      <image:title>Services (Copy) - Family Benefits Strategy For Organizations and Employers</image:title>
      <image:caption>If you are interested in curating or enhancing a company culture that supports access, equity and elevated wellness outcomes in either the overall family benefits or doula care integration spaces, The Corporate Doula can help to guide your path. While serving as a liaison between all levels of company stakeholders, a strategy can be developed to spark and preserve, engagement as well as build financial and operational safeguards. Schedule a consultation to begin your path forward.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f60309340f8b650a60e9b2c/1602045556127-J27DW860KLVPUYXC1IH0/breastfeeding+mom.jpeg</image:loc>
      <image:title>Services (Copy) - Individual/Family Doula</image:title>
      <image:caption>As you embark on one of life’s biggest adventure, you deserve the highest level of care and guidance. Contact The Corporate Doula to inquire how you can work with a traditional doula that meets the unique needs of you and your family. Doula care available for fertility/preconception, birth and postpartum journeys to and through parenthood. Schedule a consultation to determine how your needs can be served.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f60309340f8b650a60e9b2c/1601136780665-6G45HVYY7VZJ3JR6ZJCL/Working+mom+conversation.jpeg</image:loc>
      <image:title>Services (Copy) - The Corporate Doula</image:title>
      <image:caption>The signature Coporate Doula package provides clarity and guidance on utilization of available health and leave of absence employer benefits that best suit your needs. Tactical preparation assistance is also provided to foster smooth transitions into leaves and returns to work are also This service can stand alone or be added to an individual/family doula package. Schedule a consultation to better understand how this service can work for you.</image:caption>
    </image:image>
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      <image:title>Services (Copy) - “You helped to center my wife and I in the first few days of parenthood and assisted me in designing ways to balance my new role as husband and dad while working from home.”</image:title>
      <image:caption>— Fortune 500 SVP, Client</image:caption>
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    <lastmod>2022-03-01</lastmod>
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      <image:title>Employers - The Corporate Doula - Approach</image:title>
      <image:caption>A point of view founded in extensive and well-rounded benefits leadership coupled with evidence-based doula training is utilized to help employers create a family friendly benefits strategy that is competitive enough for the modern employee. Clients have the opportunity to strategize and/or decode process and policies with a partner that uniquely understands the customer voice and impact of both the employer and the employee. The Corporate Doula works with your Total Rewards Team or in conjunction with your existing benefits consultants or project teams to develop strategy and resources that build bridges between employee needs and company alignment. The approach centers the employee and family in a way that supports family care, positive maternal health outcomes and postpartum work and life integration. This methodology results in healthier outcomes and increased employee loyalty, which helps to positively affect various aspects of the employer’s day to day operations.</image:caption>
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      <image:title>Employers - Benefits of The Corporate Doula - Organizational Strategy</image:title>
      <image:caption>The Corporate Doula works with your Total Reward leaders or in conjunction with your consultants and project leaders to address the very specific call to action for innovative family forming and sustaining benefits and policies. Focus is placed on helping employers tackle gender, age, lifestyle and cultural biases hidden within family benefit offerings. Plans, vendors, systems and policies are among what is examined in the comprehensive reviews. We use education as a tool to address the gaps in knowledge and preparedness of employees and managers regarding the temporary transition out of the workforce and what it takes to have a successful return back to work.</image:caption>
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      <image:title>Employers - Is Doula Care needed in the Corporate Space? - Employee Service</image:title>
      <image:caption>Women, primary care takers and parents are exiting the workforce or not returning from leaves due to lack of support and underutilized or non-existent benefits. The Corporate Doula - Virtual Care functions as an employer sponsored solution to not only serve the birthing person and family with evidence-based and holistic support throughout fertility, pregnancy and postpartum journeys, but also helps them navigate within the boundaries of their employer plans. Individual employee clients are provided tools for physical and emotional support, alongside advocacy, educational and community resources. From the employer perspective, studies support that doula care reduces pregnancy complications, which can lower overall claim cost and experience. The American College of Obstetricians and Gynecologists (ACOG) and the Cochrane study also support the use of doula care to reduce surgical interventions and boost postpartum support. Additionally, COVID-19 constraints require innovative ways to support parents across the continuum of need. The virtual support provided by our doulas provides assistance without the barriers.</image:caption>
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